Nallikari


Always in the top spot in Nallikari
The leading summer tourism destination in Northern Finland is transforming into a strengthened, year‑round attraction, offering outstanding opportunities for investment and business growth in a stunning seaside environment just minutes from Oulu’s city centre.


Join our sustainable growth story
Apart from existing services, such as the Nallikari holiday village, restaurants, amusement park and the Nallisport indoor sports centre, the area has an almost kilometre-long beach, spa hotel and holiday apartments. In 2024, the area welcomed a new children’s amusement park, a new hotel, expanded activity and wellbeing services, and two new restaurants. The impressive nearly one‑kilometre sandy beach has been dredged, and the entire surrounding environment has been beautifully upgraded. A new accommodation and service hub has been completed near the shoreline. The renewed Eden spa hotel will reopen in 2027. Several plots and investment opportunities are still available for new operators in the area.

Find sustainable growth and attraction in seaside Oulu
Oulu is the biggest year-round tourist city in the north and the largest urban centre in Arctic Europe with its 200,000+ inhabitants. Oulu has enjoyed the highest population growth in 20 years among Nordic urban regions.
We are a centre of technological excellence and a university and higher education city, which also has Northern Finland’s busy year-round international airport.
An extensive events offering attracts visitors to the city year‑round. In 2025, the largest events included the National Housing Fair and the Kuninkuusravit harness racing championship. During Oulu’s European Capital of Culture year in 2026, the city will offer events, experiences, and attractions for every single day of the year.
International overnight stays in Oulu grew by nearly 40% already in 2024. This strong tourism growth is driving significant investment into the city, with new hotels, an event arena, and other major attractions representing hundreds of millions of euros in development over the coming years.
Take your place in growth and ask more about investment opportunities in tourism in Nallikari and Oulu city:
Jyrki Kemppainen
Key Account Director
Tel. +358 44 499 3296
jyrki.kemppainen@businessoulu.com

Nallikari area customer flows
500,000 customer visitors and additionally other visitors to the beach and area.
100,000 overnight stays in the Nallikari holiday village, 30% of them international tourists. 40% of the overnight stays in June–August and 60% off season.
50,000 m2 new building volume in the area.