Innovations
The climate crisis has presented the entire event industry with serious and new challenges. Especially large mass festivals need new ways of reducing their environmental load, but sustainability work concerns the whole industry, including even small community parties. It is smart and also cost-effective to test solutions to environmental challenges through innovation testing. Small-scale testing results enable finding out whether an idea is functional and scalable and duplicable to other events.
Innovation testing in the project was risk-free both for the innovators and the festivals functioning as testing platforms, as the innovations were funded by the project. The innovators suggested their own solutions to the festivals’ environmental challenges, while the project functioned as the negotiator and the mediator. A total of 14 innovation testings were executed in the events. Thank you to the Oulu-based Frozen People, Hässäkkäpäivät, The Irish Festival of Oulu, Qstock, Varjo festival, Vectorama and Haapavesi Folk Music Festival, the Kuusamo-based Solstice and NUTS Karhunkierros and Bättre Folk in Hailuoto.
